Thursday, May 21, 2009

Unit Number 13

One of the many idiosyncrasies of the accommodation industry is to avoid having a "Unit 13."

As moteliers, it's not that we an overly superstitious lot. It's just that it would wreck our day if we were unable to sell the last room that happened to be unit 13, by offering it to a phobic guest. And besides, we like to ensure the comfort of all guests - even those that are superstitious!

How do moteliers avoid offering a unit 13?

Sometimes units are numbered in number blocks eg: 1-10 and then, 21-30. This is along the same principal of multi-floored accommodation complexes, where units on the first floor are numbered with the first numeral depicting the floor, eg: the first floor units would start from 100 and the second floor from 200 and so on.

It is also fairly common for commercial building high rises not to have a 13th floor.

Some accommodation complexes simply skip unit 13 by having unit 12 followed by a unit 14. Another trick is to have a unit 12A, but the trouble with this is that everyone really knows it's unit 13!

It must be said that many commercial accommodation complexes offer a unit 13, however why do many persist with a mystical avoidance? Surely in this modern world, we now laugh in the face of ludicrous and irrational superstitions.

Er, NO!

A recent Harris Poll (Forbes, March 9, 2009) found that of those surveyed:

  • 31% said they think astrology is "very" or "sort of" scientific
  • 44% believe in ghosts
  • 31% believe in witches
  • 33% said they believe intelligent beings from other planets have visited
  • 25% are superstitious about knocking on wood
  • 13% are superstitious about a black cat crossing a path
  • 12% are superstitious about walking under a ladder
  • 11% are superstitious breaking a mirror
  • AND 9% are superstitious about the number 13
Good grief! Maybe those moteliers that smugly persist in "hiding" unit 13, understand more about the frailalties of the human condition than those that don't.

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